Clothing Maker Cherokee Reports Big Jump in Profit
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Cherokee Inc., a Van Nuys clothing maker, said its profit for the second fiscal quarter that ended Nov. 30 was $2.24 million, more than six times the $336,000 earned in the same period last year.
Revenue in the fiscal second quarter was $2.52 million, up 17% from $2.16 million in the same period last year.
In the first two quarters of 1996, the company earned $2.78 million, down 12% from $3.18 million in the first sixth months of fiscal 1995. Revenue for the first six months was $3.67 million, down 72% from $12.9 million in 1995.
The company attributed the improvement in earnings in the second fiscal quarter to its new strategy of worldwide licensing of the Cherokee brand.
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